Social Factor
Integrating web technology, social media, and online marketing with a purpose
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Mark Palmer
The recent article by Mashable highlighting what The Consumerist has identified shows one of the main reasons why people and businesses need to understand what they are getting into when they decide to ride the social networking wave.
Terms of Service, otherwise known as the "fine print" are important pieces of information to not only read when you sign up, but to constantly review for changes. Changes that affect your ownership of digital property and it's use need to be known as they will certainly impact your decision to either use the site in question or it will impact how you will use the site.
Personally, I don' t think that any social networking site should assume any rights to what is uploaded. These sites are only successful because the people/users adopt and build the site with their content.
What are your thoughts?
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